Privacy Policy

Last updated: 28/5/2026

Woofstarz (“we”, “us” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use and protect personal information when you visit our website, register your interest in Woofstarz, contact us, interact with our social media pages, or otherwise communicate with us.

Woofstarz is a premium dog care brand. Our website currently allows visitors to register interest in launch news and related opportunities, including as an investor, retail or distribution partner, press or media contact, or other interested party.

This policy is a general template based on the current staging website and should be reviewed before publication to confirm the final company details, systems, cookies and service providers.

1. Who We Are

Website: https://woofstarz.com
Brand: Woofstarz
Legal entity: Woofstarz
Registered address: 1 City Square, Leeds, England, LS1 2AL
Email: woofstarz@propaganda.co.uk

For the purposes of UK data protection law, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018, [insert legal company name] is the data controller for the personal information described in this policy.

2. Personal Information We Collect

We may collect the following personal information.

Information you provide through the website

When you complete our register interest form, we collect:

– Your full name.
– Your email address.
– Your interest category, such as investor, retail or distribution partner, press or media, or other.
– The message or enquiry details you choose to provide.
– Confirmation that you agree to the Privacy Policy.
– Confirmation that you understand access is limited and information is shared selectively.

Information you provide when contacting us

If you contact us by email, social media or another method, we may collect your name, contact details, organisation, job title, social media handle, message content and any other information you choose to share.

Website and technical information

When you visit our website, we may automatically collect:

– IP address.
– Browser type and version.
– Device type and operating system.
– Pages visited, links clicked and time spent on the website.
– Approximate location derived from your IP address.
– Cookie consent choices.
– Security, diagnostic and server log information.

Social media information

If you interact with Woofstarz through social media platforms such as Instagram or TikTok, the relevant platform may share limited information with us, depending on your privacy settings and how you interact with our pages, posts or messages.

3. How We Use Personal Information

We use personal information to:

– Respond to enquiries and messages.
– Manage the Woofstarz register interest list.
– Send launch news, brand updates and selected communications to people who have registered interest.
– Assess and respond to investor, retail, distribution, press, media and partnership enquiries.
– Keep a record of consent, privacy policy acceptance and communication preferences.
– Manage website security, maintenance and performance.
– Understand how visitors use our website and improve the website experience.
– Protect our rights, website, systems and business.
– Comply with legal, regulatory, accounting and administrative obligations.

4. Lawful Bases for Processing

We rely on one or more of the following lawful bases under UK data protection law:

– Consent: where you choose to submit the register interest form, agree to receive updates, accept non-essential cookies, or give permission for a specific use.
– Legitimate interests: to run and promote Woofstarz, respond to enquiries, manage interested contacts, improve the website, protect our systems and develop business relationships, provided your rights do not override those interests.
– Contract or pre-contract steps: where we communicate with you about a potential partnership, investment, supply, retail, distribution, press or other business relationship.
– Legal obligation: where we need to keep or share information to comply with legal, regulatory, tax or accounting requirements.

5. Marketing and Launch Updates

If you register your interest, we may use your contact details to send launch news and relevant Woofstarz updates. We will only send marketing where we have a lawful basis to do so.

You can ask us to stop sending marketing or launch updates at any time by contacting us at [insert email address] or using any unsubscribe option included in our emails.

We may still send non-marketing messages where necessary, such as responses to enquiries or important information about a request you have made.

6. Cookies

Our website uses cookies and similar technologies. Cookies are small text files stored on your device.

The staging website includes a cookie consent tool which allows visitors to accept all cookies, decline non-essential cookies, or manage cookie settings. The cookie categories shown on the website include:

– Necessary cookies.
– Marketing cookies.
– Analytics cookies.
– Preference cookies.
– Unclassified cookies.

Necessary cookies help the website work properly and cannot usually be switched off. Non-essential cookies, such as analytics or marketing cookies, should only be used where permitted by law and your cookie choices.

The website may also use cookies or similar technologies from WordPress, the website host, security providers, analytics tools, form tools and social media platforms. The final published website should include a cookie list or cookie preference tool that reflects the cookies actually used.

7. Who We Share Personal Information With

We may share personal information with trusted third parties where necessary, including:

– Website hosting and infrastructure providers, including WordPress hosting and security providers.
– Website development, maintenance and support providers.
– Form and website plugin providers, including tools used to process register interest submissions.
– Email, CRM or marketing platforms used to manage launch updates or contact lists.
– Analytics and cookie consent providers.
– Professional advisers, such as lawyers, accountants, consultants and insurers.
– Business partners, investors, retail or distribution contacts, where relevant to your enquiry and where appropriate.
– Regulators, public authorities, courts or law enforcement where required by law.

We do not sell your personal information.

8. International Transfers

Some of our service providers may process personal information outside the UK. Where this happens, we will take appropriate steps to protect your information, such as using approved countries, standard contractual clauses or other safeguards required by data protection law.

9. How Long We Keep Personal Information

We keep personal information only for as long as reasonably necessary for the purposes described in this policy.

As a general guide:

– Register interest submissions may be kept for as long as the launch, business development or related opportunity remains active, and then for a reasonable period afterwards.
– Enquiry and correspondence records may be kept for up to 6 years where needed for business, legal or record-keeping purposes.
– Marketing preference records may be kept for as long as needed to evidence your choices and manage suppression lists.
– Website logs and analytics information are usually kept for a shorter period, depending on the settings used by our website, host and analytics providers.

These periods should be confirmed against Woofstarz’s final systems and legal requirements.

10. How We Protect Personal Information

We use appropriate technical and organisational measures to protect personal information from accidental loss, unauthorised access, misuse, disclosure or alteration. These may include access controls, secure hosting, password protection, security monitoring, website maintenance and limiting access to people who need the information for business purposes.

No website or email transmission is completely secure. If you believe your information may have been compromised, please contact us.

11. Your Rights

Depending on the circumstances, you may have the right to:

– Request access to the personal information we hold about you.
– Ask us to correct inaccurate or incomplete information.
– Ask us to delete your personal information.
– Ask us to restrict how we use your personal information.
– Object to certain uses of your personal information.
– Withdraw consent where we rely on consent.
– Ask us to transfer your information to another organisation, where applicable.
– Complain to the UK Information Commissioner’s Office.

To exercise your rights, contact us at [insert email address]. We may need to verify your identity before responding.

You can contact the Information Commissioner’s Office at https://ico.org.uk or by calling 0303 123 1113.

12. Third-Party Links and Social Media

Our website may link to third-party websites, social media platforms or external services. We are not responsible for the privacy practices of those third parties. Please read their privacy notices before providing information to them.

13. Children’s Privacy

Our website is intended for adults and business contacts. It is not aimed at children, and we do not knowingly collect personal information from children.

14. Changes to This Policy

We may update this Privacy Policy from time to time. The latest version will be posted on our website with the updated date shown at the top.

15. Contact Us

If you have any questions about this Privacy Policy or how we use personal information, please contact:

Woofstarz

Website: https://woofstarz.com
Registered address: 1 City Square, Leeds, England, LS1 2AL
Email: woofstarz@propaganda.co.uk